This is just a suggestion. But a story to.
I check out the game section at local stores.
Lady in her 50s is tired of world of war craft, did she check the
net, no!
She went to target, I even wonder why when I got to these stores. I don't see simple plastic game cards for Time or even funcom points out for sale. We probably talking about a cheap piece of plastic that will advertise for age of conan.
So im standing there looking at games, and this older women ask me if I knew of any games anything new out.. I told her of many, and even Age of conan. An yes she said shed have to try aoc..
But the point of this all is funcom, get to advertisting your games. Other than Via internet and your players. Maybe you'll sell some Funcom point cards and make some money for it all.